Writing is an essential professional skill. The goal of writing instruction in business communication classes is to develop the skills and knowledge necessary to successfully meet future writing challenges. However, many writers struggle to transfer skills and knowledge from one context to another. The primary reason for this struggle is that despite years of writing instruction, most people are highly apprehensive about writing and do not consider themselves “writers.” Writing instruction typically does little to lessen writing apprehension, but fostering writing self-efficacy can both diminish writing apprehension and further writing development.
Business Communication QuarterlyJune 2013 vol. 76 no. 2 216-225